At ESG, our passion is to promote and grow POP Tennis across Europe, making it accessible to players of all ages and skill levels. Our mission is to build an inclusive and dynamic community that fosters a love for this exhilarating sport.
We are proud to be the official POP Tennis License holder in Europe and are committed to expanding the game's reach, sharing its energy with more people across the continent.
Come join us on this exciting journey and experience the thrill of POP Tennis!
"Through our outstanding partnerships with leading companies in sports, media, and wellness, we create the perfect foundation to grow and promote POP Tennis.
These valuable collaborations provide the finest resources, state-of-the-art equipment, and exceptional experiences for our players.
Our partners play a crucial role in helping us build top-quality courts and provide the necessary equipment, all of which are integral to our ongoing growth and success in promoting POP Tennis.
By working closely with these esteemed partners, we can elevate the sport to new heights, broaden its appeal, and create lasting, positive impacts on the lives of those who embrace this exciting and inclusive game."
POP Tennis is an exhilarating and fast-paced sport that combines the best elements of traditional tennis with a few unique and innovative twists.
With its smaller courts, making it more accessible for various spaces, softer balls that allow for longer rallies and less impact, and specially designed POP Tennis paddle rackets that enhance the playing experience, this game offers a fun, dynamic, and engaging experience for players of all ages and skill levels.
POP Tennis provides an excellent opportunity for tennis clubs, padel centers, and other sports facilities to diversify their offerings and attract a wider range of participants. So, whether you're a casual player or a competitive athlete, POP Tennis is sure to bring excitement, challenge, and endless fun to your sporting pursuits.
POP Tennis is easy to pick up and enjoy for players of all skill levels, from seasoned tennis enthusiasts to complete beginners.
While it shares many similarities with traditional tennis, the game also incorporates a few minor rule differences that add a unique twist.
To familiarize yourself with these rules and fully immerse yourself in the world of POP Tennis, be sure to visit the International POP Tennis Association page and explore the complete set of guidelines.
POP Tennis is the perfect complement for racket centers, tennis clubs, and padel centers looking to enhance and diversify their offering.
We work closely with our partners to ensure a smooth transition and provide all the necessary equipment and support to get you up and running.
ESG partners with UniSport, Bergo Flooring, and Padel Total for the best court solutions. Durable, safe, and high-performing courts.
Contact us today to learn more about our POP Tennis courts & equipment and how we can help you bring this exciting new sport to your community.
Join our upcoming webinar to learn how to diversify your sports offerings with POP Tennis and create a thriving community of players. Discover the benefits of adding this exciting sport to your facility and how it can open up new opportunities for growth and engagement.
"Visit our showroom in Arvika and explore the latest in sports equipment and technology.
Manufacturers are welcome to showcase their products and clients can test things out for their initiatives. Make the most of this exciting opportunity to upgrade and diversify your offering!
Contact us to schedule a demo or discuss how we can showcase your product."
Our diverse and passionate team is comprised of individuals with backgrounds in professional sports, writing, entrepreneurship, and visionary thinking. Together, we are dedicated to promoting and growing POP Tennis throughout Europe, providing the best possible experience for everyone involved.
Former tennis star Magnus Norman brings experience and game knowledge to the team. He's dedicated to helping players of all skill levels improve and develop a love for the game.
Jörgen Jönsson, a former ice hockey pro, offers a unique perspective. With a strong sports background, he's committed to promoting and growing POP Tennis in Europe.
Idea founder Lars Månsson drives the organization's direction and is dedicated to creating a fun, inclusive community for POP Tennis players of all ages and levels.
Writer Andreas Slätt brings creativity and strong communication skills, crafting compelling stories that showcase POP Tennis.
Entrepreneur Per Morten Karlsen possesses a mix of business and sports knowledge, making him a valuable asset in helping companies grow and succeed.
Strategic advisor Anders provides valuable insights, driving growth for partners and creating new opportunities in the field.
